Product Recommendations can increase your bottom line

There are many ways to generate sales and increase profits when selling as an affiliate. Most of the techniques to help you market your chosen product are easy to practice and learn. They can be used online, whether on your website or as part of an advertising campaign.

Product recommendations are one of the most useful ways to increase your bottom line as an affiliate. Although widely used by affiliate marketers, its power is not diluted at all no matter how frequently it is utilized.

Once you've established trust among your site visitors or list readers (and it is important to have both!) they will be happy to read your recommendations. Don't abuse this approach, however. If you recommend every product you come across just for the sake of the affiliate sale your credibility will wear thin with your readers and you will quickly lose the trust you've worked to build.

Make sure your recommendations are accurate and sound realistic. Don't be afraid to mention what you don't like about a particular product – this will only make you sounds more credible and increase overall sales, not decreases. Even if you do lose a few potential customers, remember that in the long run you maintain your reputation with readers and your overall sales will only go up.

Additionally, if you are up front about potential problems with a product but the reader decides the positives outweigh the negative and buy anyway they will be happier than if they had been told they wouldn't run into any problems at all. This will also help increase your reputation with readers.

When you are recommending a certain product, there are some things to remember on how to make it work effectively and for your advantage.

Sound like the true and leading expert in your field.

Remember this simple equation: Price resistance diminishes in direct proportion to trust. If your visitors feel and believe that you are an expert in your niche, they are more inclined to making that purchase. On the other hand, if you are not exuding any confidence and self-assurance in endorsing your products, they will probably feel that same way and will go in search of another product or service which is more believable.

How do you establish this aura of expertise? By offering unique and new solutions they would not get anywhere else. Show proof that what you are promoting works as promised. Display prominent testimonials and endorsements from respected and known personalities, in related fields of course.

Avoid hype at all costs. It is better to sound low key and confident, than to scream and seek attention. Besides, you would not want to sound unprofessional and have that thinking stick to your potential customers and clients, now would you? Best to appear cool and self-assured at the same time.

And remember; prospects are not stupid. They are actually turning to experts and may already know the things that you know. If you back up your claims with hard facts and data, they would gladly put down hundreds, or even thousands worth of money to your promotions. But if you don’t, they are smart enough to try and look at your competitors and what they are offering.

While recommending a product, it is also important that you give out promotional freebies. People are already familiar with the concept of offering freebies to promoting your won products. But very few people do this to promote affiliate products. Try to offer freebies that can promote or even have some information about your products or services.

Before you add recommendations to you product, it is given that you should try and

test the product and support. Do not run the risk of promoting junk products and services. Just think how long it took you to build credibility and trust among your visitors. All that will take to destroy it is one big mistake on your part.

Try to only recommend products you have 100% confidence in. It is important to test the product personally before writing a recommendation to make sure the people you are referring it to won't be disappointed when a problem suddenly arises or feel like you've led them to waste their money – that is the quickest way to destroy any trust between you and your customers.

Track your strategies. Analyze the market. Make sure you are focusing on the promotions that best fit your product and your target audience. Make product recommendations a regular part of your marketing efforts.