Wednesday, January 9, 2008

Income Opportunity: Home Based Business - Surviving as an Affiliate Marketer

Income Opportunity: Home Based Business - Surviving as an Affiliate Marketer

3 Things You Need to Know to Survive as an Affiliate Marketer

Affiliate marketers are always on the lookout for a successful market that delivers the largest paycheck. Some marketers are wasting time chasing a magic formula they think is available for the right price. Unfortunately, it is more complicated than that. Fortunately, it is just good marketing practices that have been proven over years of hard work and dedication.

There are marketing techniques that have worked in the past for online marketers and will continue to work in the affiliate marketing world. With these top three marketing tips, you will be able to able to increase your sales and become a very successful online affiliate marketer.

What are these proven techniques?

1. Using unique web pages to promote each separate product you are marketing. Do not lump all of it together just to save some money on web hosting. It is best to have a site focusing on each and every product and nothing more.

Always include product reviews on the website so visitors will have an initial understanding on what the product can do to those who buys them. Also include testimonials from users who have already tried the product. Be sure that these customers are more than willing to allow you to use their names and photos on the site of the specific product you are marketing.

You can also write articles highlighting the uses of the product and include them on the website as an additional page. Make the pages attractive compelling and include calls to act on the information. Each headline should attract the readers to try and read more, even contact you. Highlight your special points. This will help your readers to learn what the page is about and will want to find out more.

2. Offer free reports to your readers. If possible position them at the very top side of your page so it they simply cannot be missed. Try to create autoresponder messages that will be mailed to those who input their personal information into your sign up box. According to research, a sale is closed usually on the seventh contact with a prospect.

Only two things can possibly happen with the web page alone: closed sale or the prospect leaving the page and never return again. By placing useful information into their inboxes at certain specified period, you will remind them of the product they were interested in and will be able to close the sale even after they've left the site. Be sure that the content is directed toward specific reasons to buy the product. Do not make it sound like a sales pitch.

Focus on important points like how your product can make life and things easier and more enjoyable. Include compelling subject lines in the email. As much as possible, avoid using the word “free” because there are still older spam filters that dumps those kind of contents into the junk before even anyone reading them first. Convince those who signed up for your free reports that they will be missing something big if they do not avail of your products and services.

3. Get the kind of traffic that is targeted to your product. Just think, if the person who visited your website has no interest whatsoever in what you are offering, they will be among those who move on and never come back. Write articles for publication in e-zines and e-reports. This way you can locate publications that are focused on your target customers and what you have put up might just grab their interest.

Try to write a minimum of 2 articles per week, with at least 300-600 words in length. By continuously writing and maintaining these articles you can generate as many as 100 targeted readers to your site in a day.

Always remember that only 1 out of 100 people are likely to buy your product or get your services. If you can generate as much as 1,000 targeted hits for your website in a day that means you can made 10 sales based on the average statistic.

The techniques outlined above are not very difficult to do, if you are focused. They do require a little time and an action plan from you.

Try to testing these techniques on several different affiliate marketing programs. You will find that you can maintain a good source of income in this seemingly tough market by being persistent and focused.

You will find that with a minimal daily time commitment and a well-thought out marketing plan affiliate marketing is a great Income Opportunity to get your Home Based Business started.

Sunday, December 30, 2007

Home Based Business - Affiliate Marketing

Income Opportunity: Home Based Business - Affiliate Marketing

So Many Affiliate Programs! Which One Do I Choose?

Make sure to do your research before joining any affiliate program. Look into the choices offered by the program that you intend to join. There are some basic questions you need to be able to answer before jumping into anything.

Does the company charge you anything to become an affiliate? Most programs offered today are absolutely free of charge. Don't get sucked in by those that charge you to join.

When do they issue the commission checks? Every program is different. Some issue their checks once a month, every quarter, etc. Select the one that is suited to your payment time choice. Many affiliate programs are setting a minimum earned commission amount that an affiliate must meet or exceed in order for their checks to be issued.

What is the hit per sale ratio? This is the average number of hits to a banner or text link it takes to generate a sale based on all affiliate statistics. This factor is extremely important because this will tell you how much traffic you must generate before you can earn a commission from the sale.

How are referrals from an affiliate’s site tracked and for how long do they remain in the system? You need to be confident on the program enough to track those people you refer from your site. This is the only way that you can credit for a sale. The period of time that those people stay in the system is also important. This is because some visitors do not buy initially but may want to return later to make the purchase. Know if you will still get credit for the sale if it is done some months from a certain day.

What are the kinds of affiliate stats available? Your choice of affiliate program should be capable of offering detailed stats. They should be available online anytime you decide to check them out. Constantly checking your individual stats is important to know how many impressions, hits and sales are already generated from your site. Impressions are the number of times the banner or text link was viewed by a visitor of your site. A hit is the one clicking on the banner or text links.

Does the affiliate program also pay for the hits and impressions besides the commissions on sales? It is important that impressions and hits are also paid, as this will add to the earnings you get from the sales commission. This is especially important if the program you are in offers low sales to be able to hit ratio.

Who is the online retailer? Find out whom you are doing business with to know if it is really a solid company. Know the products they are selling and the average amount they are achieving. The more you know about the retailer offering you the affiliate program, the easier it will be for you to know if that program is really for you and your site.

Is the affiliate a one tier or two tier program? A single tier program pays you only for the business you yourself have generated. A two tier program pays you for the business, plus it also pays you a commission on the on the sales generated by any affiliate you sponsor in your program. Some two-tier programs are even paying small fees on each new affiliate you sponsor. More like a recruitment fee.

Lastly, what is the amount of commission paid? 5% - 20% is the commission paid by most programs. .01% - .05% is the amount paid for each hit. If you find a program that also pays for impressions, the amount paid is not much at all. As you can see from the figures, you will now understand why the average sales amount and hit to sale ratio is important.

This is just a short list of what you should be looking at for each affiliate program you want to promote. Make sure to familiarize yourself with the different options offered by your chosen program before creating your affiliate website. Contact the affiliate programs you are interested in and ask these and any other questions you may have - their responses will help you choose the appropriate program for your site.

Research may sound like a drag, but taking some time before starting to promote your chosen program can mean the difference between creating a real Income Opportunity for your Home Based Business and wasting time creating a site that doesn't generate any revenue.

Thursday, December 27, 2007

Income Opportunity: Home Based Business

Have you ever wondered if you could be successful running your own Home-Based-Business? It definitely takes a lot of hard work to start any business, but an Internet-based business is much easier to get off the ground than a traditional business.

There are many income opportunities available when you are running an Internet Business. The easiest and perhaps fastest way to make money online is affiliate marketing.

What is affiliate marketing? Affiliate marketing is a great income opportunity for those who want a home based business. It's as simple as promoting programs you think are worthwhile - anything from web hosting to party kits to electronics.

Each time you refer a new customer you will receive either a percentage of the money they spend or a flat referral fee per customer.

The best thing about affiliate marketing is that there are lots of companies with affiliate programs - and you can join as many as you want to promote. Since building up a successful affiliate program means there are times it runs on autopilot (although you can never really forget about it!) you can have several affiliate sites at once.

So you don't get bored promoting the same product over and over again, and you can build up multiple revenue streams so you have a more solid business.

There are many other opportunities besides affiliate marketing, and you don't have to just settle on one. In fact, it's a good idea to have more than one source of income so you're not dependent on only one site to make money.

I'll explore other income opportunities for your home based business in upcoming articles.